The Toyota Prado ranks at a record #3 in Australia in November.
New vehicle sales in Australia are down year-on-year for the 4th consecutive month in November at -9.3% to 101,707 units. The year-to-date volume remains at record levels however at 1,130,083, up 1.1% over the same period in 2023. A reliable indicator of consumer sentiment, private sales are depleted again this month at -16.6% year-on-year to 47,247. This follows drops of -14.2% in October, -17.2% in September and -15.9% in August. Business sales edge down -5.2% to 37,821, rental fleets struggle at -15.9% to 6,631 and government sales drop -2.3% to 3,078. All states and territories are in negative this month, with New South Wales at -10.1% to 31,229, Victoria at -6.9% to 27,569, Queensland at -10.2% to 21,772, Western Australia at -9.3% to 10,590, South Australia at -7.7% to 6,719, Tasmania at -18% to 1,658, Australian Capital Territory at -11.8% to 1,436 and Northern Territory at -20.3% to 734.
Looking at sales by segment, SUVs are stable at -0.1% to 62,306 and 61.2% share vs. 55.6% in November 2023 and 55.1% in 2022. Light Commercials freefall -23.3% to 20,544 and 20.2% share vs. 23.9% in 2023 and 22.6% in 2022 and passenger cars drop -21.3% to 14,543 and 14.3% share vs. 16.5% last year and 17.6% two years ago. Heavy commercials amount to 4,314 and 4.2% share. Petrol sales are down -14.4% to 43,229, diesel is off -17.6% to 30,818 but Hybrid shoots up 47% to 14,171 and PHEV soars 80.1% to 2,590. Lastly BEV sales sink -23.8% to 6,585 due to a Tesla slump. Looking at country of origin, Japan leads the way again at 32,717 (+1%) followed by Thailand at 20,785 (-21.3%), China at 16,808 (-6.8%), South Korea at 12,011 (-9.2%) and Germany at 4,740 (-12.8%).
Toyota limits its fall to -2.1% year-on-year to reach 20.2% share, slightly above the 19.7% it commands year-to-date. Ford (+6.8%) consolidates its 2nd place with a strong 8.6% share, same as last month. Mazda (-12.9%) is in difficulty and rounds out the podium, while Kia (+11.1%) leaps back up to #4, a ranking it also holds year-to-date. Mitsubishi (-1%) is stable at #5 ahead of Hyundai (-16.6%) struggling at #6. MG (-9.5%) follows the market and ensures the Top 7 brands are identical to YTD. GWM (-3.1%) ascends to #8 overall, which is a ranking record also hit in December 2023. In a sea of double-digit declines, Chery (+113.6%), Suzuki (+59.1%), Porsche (+37.8%) and BYD (+23.5%) stand out.
Model-wise, the Toyota RAV4 (+125.6%) scores a 5th straight monthly pole position, its 6th this year so far after April, July, August, September and October. It is the 8th time the RAV4 tops the Australian charts: add July 2020 and August 2020. Again this is not enough to topple the Ford Ranger (-20.9%) from the #1 YTD top spot. In third place and up from #296 last month we have the Toyota Prado (+16.2%) now that the new generation finally hits dealerships. This is simply the nameplate’s highest ever ranking in Australia, eclipsing the #4 it reached back in October 2020. The Toyota Hilux (-39.5%) is relegated to #4 for the month. Excellent score by the MG ZS (+36.5%) up 6 spots on last month to #5 while the Ford Everest (+97%) is down two to #6 but doubles its year-ago volume. The Kia Sportage (+13.3%) and Mitsubishi Outlander (+3.8%) are also up in the remainder of the Top 10.
Previous month: Australia October 2024: Toyota RAV4 #1 for 4th straight month
One year ago: Australia November 2023: Sales up 17.9% to all-time record, Hilux vs. Ranger battle heats up
Full November 2024 Top 48 All brands and Top 40 models below.
Australia November 2024 – brands:
| Pos | Brand | Nov-24 | % | /23 | Oct | 2024 | % | /23 | Pos | FY23 |
| 1 | Toyota | 20,562 | 20.2% | – 2.1% | 1 | 222,639 | 19.7% | + 13.6% | 1 | 1 |
| 2 | Ford | 8,720 | 8.6% | + 6.8% | 2 | 91,865 | 8.1% | + 17.8% | 2 | 3 |
| 3 | Mazda | 7,588 | 7.5% | – 12.9% | 3 | 88,731 | 7.9% | – 4.8% | 3 | 2 |
| 4 | Kia | 6,410 | 6.3% | + 11.1% | 5 | 75,485 | 6.7% | + 7.0% | 4 | 4 |
| 5 | Mitsubishi | 6,205 | 6.1% | – 1.0% | 6 | 68,793 | 6.1% | + 17.8% | 5 | 6 |
| 6 | Hyundai | 5,606 | 5.5% | – 16.6% | 4 | 66,639 | 5.9% | – 5.2% | 6 | 5 |
| 7 | MG | 5,072 | 5.0% | – 9.5% | 7 | 46,374 | 4.1% | – 14.9% | 7 | 7 |
| 8 | GWM | 3,566 | 3.5% | – 3.1% | 9 | 38,709 | 3.4% | + 19.0% | 10 | 13 |
| 9 | Isuzu Ute | 3,386 | 3.3% | – 30.2% | 8 | 44,614 | 3.9% | + 7.9% | 8 | 10 |
| 10 | Nissan | 3,350 | 3.3% | – 21.5% | 12 | 41,060 | 3.6% | + 11.8% | 9 | 12 |
| 11 | Volkswagen | 3,214 | 3.2% | – 19.7% | 10 | 33,761 | 3.0% | – 16.0% | 13 | 11 |
| 12 | Subaru | 3,002 | 3.0% | – 21.5% | 11 | 37,635 | 3.3% | – 11.4% | 11 | 9 |
| 13 | Tesla | 2,540 | 2.5% | – 35.5% | 17 | 34,754 | 3.1% | – 20.9% | 12 | 8 |
| 14 | Suzuki | 2,253 | 2.2% | + 59.1% | 15 | 19,923 | 1.8% | + 25.5% | 16 | 18 |
| 15 | BMW | 2,215 | 2.2% | – 17.0% | 14 | 23,876 | 2.1% | – 1.3% | 14 | 15 |
| 16 | Mercedes | 1,979 | 1.9% | – 24.0% | 13 | 22,675 | 2.0% | – 14.7% | 15 | 14 |
| 17 | Chery | 1,762 | 1.7% | + 113.6% | 18 | 10,718 | 0.9% | + 107.7% | 22 | 29 |
| 18 | BYD | 1,552 | 1.5% | + 23.5% | 16 | 18,465 | 1.6% | + 68.2% | 17 | 21 |
| 19 | Audi | 1,418 | 1.4% | – 29.9% | 21 | 13,782 | 1.2% | – 21.6% | 19 | 17 |
| 20 | Lexus | 1,235 | 1.2% | – 2.8% | 19 | 12,369 | 1.1% | – 12.0% | 21 | 19 |
| 21 | LDV | 1,220 | 1.2% | – 33.6% | 20 | 14,935 | 1.3% | – 24.1% | 18 | 16 |
| 22 | Land Rover | 663 | 0.7% | – 12.2% | 26 | 7,352 | 0.7% | – 5.5% | 24 | 23 |
| 23 | Volvo | 622 | 0.6% | – 12.8% | 23 | 8,282 | 0.7% | – 18.8% | 23 | 22 |
| 24 | Porsche | 550 | 0.5% | + 37.8% | 24 | 6,427 | 0.6% | + 11.8% | 25 | 27 |
| 25 | Honda | 547 | 0.5% | – 56.5% | 22 | 13,007 | 1.2% | + 7.0% | 20 | 20 |
| 26 | Renault | 474 | 0.5% | – 12.7% | 27 | 5,138 | 0.5% | – 32.2% | 26 | 24 |
| 27 | Chevrolet | 400 | 0.4% | + 6.1% | 29 | 3,878 | 0.3% | + 15.9% | 29 | 33 |
| 28 | Skoda | 378 | 0.4% | – 50.7% | 30 | 4,757 | 0.4% | – 35.4% | 28 | 25 |
| 29 | Ssangyong | 358 | 0.4% | – 24.3% | 28 | 5,102 | 0.5% | – 6.8% | 27 | 28 |
| 30 | Mini | 348 | 0.3% | + 10.8% | 25 | 3,676 | 0.3% | – 8.3% | 30 | 31 |
| 31 | Ram | 315 | 0.3% | – 15.3% | 31 | 3,532 | 0.3% | – 45.5% | 31 | 26 |
| 32 | Cupra | 211 | 0.2% | – 58.9% | 33 | 2,016 | 0.2% | – 42.1% | 33 | 32 |
| 33 | Jeep | 182 | 0.2% | – 44.7% | 34 | 2,257 | 0.2% | – 47.6% | 32 | 30 |
| 34 | Genesis | 135 | 0.1% | – 28.9% | 37 | 1,287 | 0.1% | – 28.6% | 37 | 37 |
| 35 | Fiat | 127 | 0.1% | – 16.4% | 32 | 1,965 | 0.2% | + 4.0% | 34 | 36 |
| 36 | Peugeot | 90 | 0.1% | – 60.9% | 36 | 1,788 | 0.2% | – 22.2% | 35 | 34 |
| 37 | Polestar | 76 | 0.1% | – 60.2% | 35 | 1,536 | 0.1% | – 25.4% | 36 | 35 |
| 38 | Jaguar | 47 | 0.0% | – 30.9% | 38 | 703 | 0.1% | + 39.5% | 38 | 40 |
| 39 | Alfa Romeo | 28 | 0.0% | – 71.1% | 42 | 538 | 0.0% | – 18.4% | 39 | 38 |
| 40 | Maserati | 26 | 0.0% | – 52.7% | 43 | 355 | 0.0% | – 40.9% | 40 | 39 |
| 41 | Ferrari | 22 | 0.0% | + 22.2% | 40 | 235 | 0.0% | + 16.3% | 42 | 44 |
| 42 | Bentley | 12 | 0.0% | – 20.0% | 45 | 163 | 0.0% | – 17.7% | 43 | 42 |
| 43 | Aston Martin | 12 | 0.0% | – 42.9% | 46 | 139 | 0.0% | – 1.4% | 46 | 46 |
| 44 | McLaren | 11 | 0.0% | + 266.7% | 47 | 82 | 0.0% | + 1.2% | 47 | 47 |
| 45 | Lamborghini | 10 | 0.0% | – 60.0% | 41 | 254 | 0.0% | + 16.5% | 41 | 41 |
| 46 | Lotus | 9 | 0.0% | – 59.1% | 48 | 150 | 0.0% | – 13.8% | 44 | 45 |
| 47 | Citroen | 7 | 0.0% | – 36.4% | 44 | 144 | 0.0% | – 32.7% | 45 | 43 |
| 48 | Rolls-Royce | 7 | 0.0% | + 40.0% | 49 | 49 | 0.0% | + 11.4% | 48 | 48 |
Australia November 2024 – models:
| Pos | Model | Nov-24 | % | /23 | Oct | 2024 | % | /23 | Pos |
| 1 | Toyota RAV4 | 5,526 | 5.4% | + 125.6% | 1 | 53,599 | 4.7% | + 95.4% | 2 |
| 2 | Ford Ranger | 4,981 | 4.9% | – 20.9% | 2 | 58,100 | 5.1% | + 4.5% | 1 |
| 3 | Toyota Prado | 3,590 | 3.5% | + 16.2% | 296 | 7,115 | 0.6% | – 61.0% | 45 |
| 4 | Toyota Hilux | 3,572 | 3.5% | – 39.5% | 3 | 50,166 | 4.4% | – 10.4% | 3 |
| 5 | MG ZS | 2,794 | 2.7% | + 36.5% | 11 | 21,462 | 1.9% | – 22.6% | 8 |
| 6 | Ford Everest | 2,737 | 2.7% | + 97.0% | 4 | 24,018 | 2.1% | + 76.9% | 6 |
| 7 | Mitsubishi Outlander | 2,472 | 2.4% | + 3.8% | 7 | 25,622 | 2.3% | + 14.5% | 5 |
| 8 | Isuzu D-Max | 2,180 | 2.1% | – 41.0% | 5 | 27,824 | 2.5% | – 1.9% | 4 |
| 9 | Kia Sportage | 1,766 | 1.7% | + 13.3% | 6 | 19,997 | 1.8% | + 40.8% | 10 |
| 10 | Mazda CX-5 | 1,727 | 1.7% | – 23.4% | 8 | 21,237 | 1.9% | – 2.0% | 9 |
| 11 | Tesla Model Y | 1,653 | 1.6% | – 47.5% | 23 | 19,392 | 1.7% | – 29.3% | 11 |
| 12 | Mazda CX-3 | 1,624 | 1.6% | + 35.3% | 13 | 17,057 | 1.5% | + 17.4% | 13 |
| 13 | Toyota Corolla | 1,599 | 1.6% | – 19.1% | 12 | 22,526 | 2.0% | + 24.5% | 7 |
| 14 | Hyundai Tucson | 1,542 | 1.5% | – 18.8% | 9 | 17,743 | 1.6% | – 10.5% | 12 |
| 15 | Mitsubishi Triton | 1,505 | 1.5% | – 10.8% | 15 | 16,422 | 1.5% | + 7.4% | 16 |
| 16 | Nissan X-Trail | 1,495 | 1.5% | + 9.8% | 24 | 15,398 | 1.4% | + 29.2% | 18 |
| 17 | Hyundai Kona | 1,279 | 1.3% | – 4.0% | 10 | 16,431 | 1.5% | + 61.3% | 15 |
| 18 | GWM Haval Jolion | 1,274 | 1.3% | + 23.8% | 30 | 12,547 | 1.1% | + 23.4% | 24 |
| 19 | Mazda BT-50 | 1,263 | 1.2% | – 16.4% | 20 | 14,063 | 1.2% | – 13.4% | 22 |
| 20 | Isuzu MU-X | 1,206 | 1.2% | + 3.9% | 17 | 16,790 | 1.5% | + 29.3% | 14 |
| 21 | Mitsubishi ASX | 1,176 | 1.2% | + 69.5% | 22 | 11,325 | 1.0% | + 32.4% | 28 |
| 22 | Toyota Hiace | 1,122 | 1.1% | + 36.7% | 14 | 13,579 | 1.2% | + 56.5% | 23 |
| 23 | Suzuki Jimny | 1,111 | 1.1% | + 349.8% | 35 | 9,096 | 0.8% | + 94.7% | 34 |
| 24 | Toyota Land Cruiser Wagon | 1,082 | 1.1% | – 25.8% | 19 | 15,486 | 1.4% | + 12.8% | 17 |
| 25 | Hyundai i30 | 1,080 | 1.1% | – 31.0% | 18 | 11,616 | 1.0% | – 40.7% | 27 |
| 26 | Subaru Forester | 1,038 | 1.0% | – 29.4% | 25 | 12,386 | 1.1% | – 17.1% | 25 |
| 27 | Kia Cerato | 1,035 | 1.0% | + 32.4% | 29 | 14,807 | 1.3% | + 187.5% | 20 |
| 28 | Mazda CX-30 | 967 | 1.0% | – 10.5% | 26 | 11,770 | 1.0% | – 4.4% | 26 |
| 29 | Kia Carnival | 909 | 0.9% | + 36.7% | 33 | 9,412 | 0.8% | – 8.7% | 33 |
| 30 | Subaru Crosstrek | 896 | 0.9% | – 12.8% | 28 | 10,668 | 0.9% | + 32.5% | 30 |
| 31 | Tesla Model 3 | 887 | 0.9% | + 12.6% | 63 | 15,362 | 1.4% | – 6.9% | 19 |
| 32 | Nissan Patrol | 858 | 0.8% | – 8.8% | 36 | 7,567 | 0.7% | + 4.3% | 40 |
| 33 | BYD Sealion 6 | 847 | 0.8% | new | 27 | 5,076 | 0.4% | new | 60 |
| 34 | MG 4 | 821 | 0.8% | – 1.7% | 16 | 6,079 | 0.5% | + 140.6% | 51 |
| 35 | Toyota Land Cruiser PU/CC | 817 | 0.8% | – 15.3% | 21 | 11,171 | 1.0% | + 8.1% | 29 |
| 36 | Chery Tiggo 4 Pro | 745 | 0.7% | new | 68 | 1,099 | 0.1% | new | 135 |
| 37 | Audi Q3 | 736 | 0.7% | + 74.0% | 54 | 4,864 | 0.4% | + 14.3% | 64 |
| 38 | Subaru Outback | 734 | 0.7% | – 29.8% | 38 | 9,591 | 0.8% | – 20.5% | 32 |
| 39 | Kia Stonic | 715 | 0.7% | + 38.8% | 53 | 5,467 | 0.5% | – 17.0% | 55 |
| 40 | Kia Sorento | 714 | 0.7% | + 169.4% | 45 | 9,093 | 0.8% | + 14.4% | 35 |
Source: VFACTS
