Thailand September 2025: Changan (+366.5%), GAC Aion (+251.2%) shoot up in positive market

The Changan Deepal S05 is up to #13 in October.

Excellent month for new light vehicle sales in Thailand with October figures up 10.6% year-on-year to 48,209. The year-to-date tally stands at 464,788. Strikingly, the Top 4 brands all go against the negative market with year-on-year losses. Toyota (-0.7%) resists best to 38.3% share, ahead of Mitsubishi (-2.1%) to 5.1%, Honda (-1.6%) to 11.6% and Isuzu (-15.3%) to 9.2%. After a few months above 10% share, even climbing to #2 and 11.9% share in June, BYD falls back to earth in October at #5 with 5.1% share, but is still up 81.6% year-on-year. MG (+60%) is also in outstanding shape at #6. Changan (+366.5%) and GAC Aion (+251.2%) do even better in the remainder of the Top 10. TANK (+2074.4%) repeats at #11 with 1.9% share vs.  #17 and 0.7% year-to-date.

Model-wise, the Toyota Hilux Revo (-7.4%), about to be replaced by the Travo new generation, is in difficulty year-on-year but easily holds onto the top spot, even managing a 11.1% share, superior to the 10.8% of YTD. The Toyota Yaris Ativ (+9.8%) lodges a 5th consecutive month at #2 above a skidding Isuzu D-Max (-14.4%). The D-Max however keeps the #2 YTD spot. Solid showing For the Toyota Yaris Cross at #4 unlike the Honda City (-10.8%) at #5. The Toyota Fortuner (+11%), Honda HR-V (+10.5%) and Toyota Hiace (+10.3%) match the market below. Finally, notice the new Changan Deepal S05 shooting up 22 spots on August to #13.

Previous month: Thailand August 2025: MG (+100.8%) surges, BYD (-26.9%) falls

One year ago: Thailand September 2024: Toyota at 42.8% share, Neta in Top 10

Full September 2025 Top 44 All brands and Top 206 All models below.

Thailand September 2025 – brands:

Pos Brand Sep-25 % /24 Aug 2025 % Pos FY24
1 Toyota 18,487 38.3% – 0.7% 1 179,341 38.6% 1 1
2 Honda 5,601 11.6% – 1.6% 2 57,323 12.3% 2 2
3 Isuzu 4,453 9.2% – 15.3% 3 51,820 11.1% 3 3
4 Mitsubishi  2,469 5.1% – 2.1% 6 21,048 4.5% 5 4
5 BYD 2,448 5.1% + 81.6% 4 33,893 7.3% 4 6
6 MG 1,936 4.0% + 60.0% 5 17,005 3.7% 6 7
7 Ford 1,724 3.6% – 12.6% 7 16,523 3.6% 7 5
8 ChangAn 1,684 3.5% + 366.5% 8 8,905 1.9% 9 14
9 GAC Aion 1,373 2.8% + 251.2% 9 9,465 2.0% 8 15
10 BMW 936 1.9% – 2.0% 10 8,785 1.9% 10 8
11 TANK 935 1.9% + 2074.4% 11 3,108 0.7% 17 25
12 Mercedes  704 1.5% + 0.4% 12 6,583 1.4% 11 10
13 Mazda 630 1.3% – 15.9% 13 6,189 1.3% 12 9
14 Ora 458 1.0% + 186.3% 15 5,030 1.1% 13 20
15 Nissan 426 0.9% – 5.8% 14 4,862 1.0% 14 11
16 Tesla 423 0.9% – 0.7% 16 3,802 0.8% 16 17
17 Jaecoo 408 0.8% new 20 1,802 0.4% 23 32
18 Suzuki 396 0.8% – 1.2% 17 3,865 0.8% 15 13
19 Omoda 335 0.7% new 18 1,495 0.3% 26  –
20 Xpeng 301 0.6% ####### 21 1,965 0.4% 21 31
21 Zeekr 215 0.4% + 877.3% 29 1,874 0.4% 22 30
22 Volvo 212 0.4% – 32.7% 23 2,133 0.5% 20 18
23 Geely 194 0.4% new 24 1,041 0.2% 29  –
24 Hyundai 193 0.4% – 25.5% 25 1,719 0.4% 24 16
25 Mini 167 0.3% + 44.0% 30 1,413 0.3% 27 21
26 Porsche 161 0.3% + 3.2% 26 1,382 0.3% 28 22
27 Haval 150 0.3% – 27.2% 28 1,705 0.4% 25 19
28 IM 146 0.3% new 19 860 0.2% 30  –
29 Neta 128 0.3% – 82.3% 22 2,975 0.6% 18 12
30 Denza  114 0.2% new 27 2,815 0.6% 19  –
31 Lexus 98 0.2% + 5.4% 31 692 0.1% 32 23
32 Wuling 83 0.2% + 15.3% 34 529 0.1% 35 27
33 Kia 56 0.1% – 69.2% 32 713 0.2% 31 28
34 Audi 48 0.1% – 20.0% 35 567 0.1% 33 26
35 Riddara 48 0.1% new 33 530 0.1% 34  –
36 Subaru 36 0.1% – 30.8% 36 462 0.1% 36 24
37 Land Rover 8 0.0% – 38.5% 37 95 0.0% 39 33
38 Leapmotor 6 0.0% new 38 66 0.0% 40  –
39 Bentley 6 0.0% – 14.3% 41 50 0.0% 41 35
40 Peugeot 4 0.0% – 73.3% 40 101 0.0% 38 29
41 Volt 4 0.0% + 100.0%  – 28 0.0% 43 34
42 Maserati 2 0.0% – 60.0% 39 28 0.0% 42 36
43 Lotus 2 0.0% n/a  – 17 0.0% 44  –
44 Aston Martin 1 0.0% n/a 42 5 0.0% 46 39

Thailand September 2025 – models:

Pos Model Sep-25 % /24 Aug 2025 % Pos FY24
1 Toyota Hilux Revo 5,368 11.1% – 7.4% 1 49,179 10.6% 1 1
2 Toyota Yaris Ativ 4,238 8.8% + 9.8% 2 40,674 8.8% 3 3
3 Isuzu D-Max 3,587 7.4% – 14.4% 3 41,356 8.9% 2 2
4 Toyota Yaris Cross 2,745 5.7% + 5.9% 4 27,739 6.0% 4 4
5 Honda City 2,141 4.4% – 10.8% 5 23,499 5.1% 5 5
6 Honda HR-V 1,896 3.9% + 10.5% 6 17,645 3.8% 6 6
7 Toyota Corolla Cross 1,211 2.5% – 3.9% 9 11,487 2.5% 8 8
8 Toyota Fortuner 1,109 2.3% + 11.0% 8 11,652 2.5% 7 9
9 Ford Ranger 1,062 2.2% – 15.4% 12 10,117 2.2% 11 7
10 Toyota Hiace 922 1.9% + 10.3% 13 8,670 1.9% 13 17
11 Honda Civic 918 1.9% + 88.9% 14 8,893 1.9% 12 13
12 MG 4 915 1.9% + 177.3% 7 8,367 1.8% 14 23
13 Changan Deepal S05 908 1.9% new 35 1,266 0.3% 57  –
14 TANK 300 886 1.8% + 3064.3% 15 2,978 0.6% 31 77
15 Isuzu MU-X 866 1.8% – 18.7% 11 10,464 2.3% 9 11
16 BYD Dolphin 859 1.8% + 146.8% 10 10,171 2.2% 10 10
17 Mitsubishi Xforce 744 1.5% new 16 2,625 0.6% 35  –
18 BYD Atto 3 729 1.5% – 16.7% 20 5,840 1.3% 21 20
19 GAC Aion UT EV 725 1.5% new 22 1,266 0.3% 58  –
20 Mitsubishi Triton 682 1.4% + 9.8% 19 6,772 1.5% 17 19
21 Toyota Hilux CHAMP 678 1.4% – 26.1% 17 6,634 1.4% 18 21
22 Ford Everest 658 1.4% – 8.1% 18 6,374 1.4% 19 15
23 Toyota Camry 568 1.2% + 435.8% 21 6,283 1.4% 20 39
24 Honda CR-V 514 1.1% – 28.4% 24 5,279 1.1% 23 12
25 Mitsubishi Xpander 475 1.0% – 59.0% 30 5,688 1.2% 22 14
26 Toyota Yaris 472 1.0% – 15.9% 29 4,627 1.0% 24 18
27 Ora Good Cat 398 0.8% + 218.4% 25 4,325 0.9% 25 40
28 Toyota Corolla Altis 371 0.8% – 47.8% 40 3,686 0.8% 27 16
29 BYD Sealion 7 365 0.8% new 28 7,456 1.6% 15  –
30 Changan Lumin 350 0.7% + 1358.3% 23 2,566 0.6% 37 103
31 Omoda C5 EV 335 0.7% new 31 1,495 0.3% 52  –
32 Tesla Model Y 327 0.7% + 217.5% 33 2,768 0.6% 34 66
33 Changan Deepal S07 326 0.7% + 17.7% 26 3,807 0.8% 26 26
34 Mazda2 325 0.7% – 9.0% 36 3,101 0.7% 30 24
35 MG S5 EV 320 0.7% new 27 1,658 0.4% 46  –
36 Toyota Alphard 316 0.7% – 10.2% 32 3,399 0.7% 28 28
37 BYD Sealion 6 Dm-i 296 0.6% new 34 7,250 1.6% 16  –
38 Jaecoo 6 EV 284 0.6% new 44 1,650 0.4% 47 128
39 Toyota Veloz 284 0.6% – 22.2% 41 2,955 0.6% 32 27
40 GAC Aion ES 251 0.5% + 139.0% 76 529 0.1% 92 65
41 BMW 3 Series 247 0.5% + 11.3% 43 2,406 0.5% 39 44
42 Suzuki Swift 243 0.5% + 38.1% 39 1,783 0.4% 44 37
43 Mitsubishi Mirage 236 0.5% – 10.6% 47 2,334 0.5% 40 35
44 Nissan Almera 214 0.4% + 0.5% 42 2,475 0.5% 38 29
45 GAC Aion Y Plus  205 0.4% – 28.3% 37 2,618 0.6% 36 30
46 Mitsubishi Attrage 205 0.4% – 30.7% 48 2,112 0.5% 42 31
47 Geely EX5 194 0.4% new 50 1,041 0.2% 69  –
48 MG 5 167 0.3% – 31.0% 58 1,517 0.3% 48 33
49 MG EP 158 0.3% + 27.4% 45 1,048 0.2% 67 59
50 Xpeng X9 156 0.3% new 56 850 0.2% 76  –
51 Zeekr 009 147 0.3% new 65 1,506 0.3% 50 232
52 IM 6 146 0.3% new 38 860 0.2% 75  –
53 BMW X1 145 0.3% + 2.8% 57 1,497 0.3% 51 49
54 Xpeng G6 145 0.3% ####### 71 1,115 0.2% 63 122
55 Mercedes C-Class Estate 139 0.3% – 19.2% 55 1,406 0.3% 54 45
56 Nissan Kicks 132 0.3% – 33.0% 53 1,441 0.3% 53 32
57 BMW 5 Series 130 0.3% – 13.9% 59 1,273 0.3% 56 47
58 GAC Aion V 127 0.3% new 60 3,307 0.7% 29  –
59 Mitsubishi Pajero Sport 126 0.3% – 29.6% 61 1,507 0.3% 49 38
60 Neta V 125 0.3% – 82.7% 46 2,148 0.5% 41 22
61 Jaecoo 7 SHS 124 0.3% new 111 152 0.0% 131  –
62 Mercedes CLS Coupe 124 0.3% + 82.4% 54 704 0.2% 82 76
63 Denza D9 114 0.2% new 52 2,815 0.6% 33  –
64 Toyota Vellfire 113 0.2% + 50.7% 70 1,046 0.2% 68 78
65 Mazda CX-30 111 0.2% – 21.8% 73 880 0.2% 73 43
66 Suzuki Celerio 111 0.2% – 19.0% 63 1,110 0.2% 64 48
67 MG 3 110 0.2% new 66 1,227 0.3% 59 99
68 Haval H6 105 0.2% + 40.0% 69 809 0.2% 78 56
69 Mercedes E-Class Cabriolet 103 0.2% – 31.8% 68 1,219 0.3% 60 53
70 Mazda CX-3 99 0.2% + 83.3% 67 1,054 0.2% 66 58
71 Mercedes GLC Coupe 97 0.2% – 32.2% 62 1,099 0.2% 65 50
72 Porsche Cayenne 96 0.2% + 21.5% 74 771 0.2% 79 72
73 Tesla Model 3 96 0.2% – 70.3% 49 1,034 0.2% 70 34
74 BYD M6 95 0.2% new 51 1,996 0.4% 43 88
75 BMW X3 91 0.2% + 42.2% 72 518 0.1% 93 79
76 Honda Accord 91 0.2% – 62.6% 64 1,325 0.3% 55 36
77 Hyundai Staria 83 0.2% – 14.4% 77 869 0.2% 74 51
78 MG VS HEV 83 0.2% – 3.5% 107 400 0.1% 102 62
79 Toyota Innova Crysta 82 0.2% – 57.1% 75 1,184 0.3% 61 42
80 Wuling Bingo 73 0.2% + 30.4% 99 450 0.1% 99 117
81 GAC Aion Hyper HT 65 0.1% new 86 1,744 0.4% 45 116
82 Volvo EX30 64 0.1% – 28.1% 85 651 0.1% 83 81
83 Lexus LM 63 0.1% + 26.0% 101 355 0.1% 105 91
84 BYD Seal 62 0.1% – 50.4% 88 1,138 0.2% 62 25
85 BMW 2 Series Gran Coupe 61 0.1% – 14.1% 84 642 0.1% 84 67
86 MG ZS 61 0.1% – 65.3% 78 968 0.2% 71 46
87 Ora 07 60 0.1% + 71.4% 105 705 0.2% 81 75
88 Mini Aceman 57 0.1% new 89 445 0.1% 100  –
89 Volvo EX40 57 0.1% – 25.0% 90 502 0.1% 94 57
90 BMW iX 51 0.1% + 325.0% 104 184 0.0% 120  –
91 BMW X5 49 0.1% + 0.0% 97 385 0.1% 103 83
92 TANK 500 49 0.1% + 226.7% 153 130 0.0% 140 107
93 Kia EV5 48 0.1% – 69.0% 87 585 0.1% 88 97
94 Riddara RD6 48 0.1% new 81 530 0.1% 91  –
95 Changan Avatr 11 46 0.1% new 83 600 0.1% 86 184
96 Nissan Serena 46 0.1% new 82 452 0.1% 98  –
97 Haval Jolion 45 0.1% – 65.6% 91 896 0.2% 72 41
98 Mazda CX-5 44 0.1% – 2.2% 80 573 0.1% 89 100
99 Mercedes AMG CLE 43 0.1% new 94 346 0.1% 106 153
100 Zeekr X 43 0.1% + 95.5% 115 343 0.1% 107 120
101 BYD Seal 5 DM-i 42 0.1% new  – 42 0.0% 172  –
102 Mercedes EQE 42 0.1% + 2000.0% 130 139 0.0% 135 136
103 MG HS 42 0.1% – 20.8% 96 611 0.1% 85 69
104 Mini 5-Door Hatch 40 0.1% + 29.0% 108 337 0.1% 109 85
105 Hyundai Santa Fe 39 0.1% + 3800.0% 120 121 0.0% 146 185
106 Mercedes GLA 39 0.1% – 41.8% 79 562 0.1% 90 63
107 Mini Countryman 39 0.1% – 27.8% 106 314 0.1% 112 70
108 Mercedes A-Class 33 0.1% + 6.5% 102 315 0.1% 111 92
109 MG Extender 33 0.1% – 79.6% 100 726 0.2% 80 61
110 BMW iX3 32 0.1% – 38.5% 92 376 0.1% 104 71
111 Changan Deepal L07 32 0.1% – 46.7% 95 457 0.1% 95 74
112 Honda e:N1 32 0.1% new 118 151 0.0% 134  –
113 Volvo EC40 32 0.1% – 59.0% 98 423 0.1% 101 64
114 Mini 3-Door Hatch 31 0.1% + 0.0% 113 317 0.1% 110 87
115 Hyundai Stargazer X 30 0.1% – 60.0% 103 339 0.1% 108 60
116 Nissan Terra 28 0.1% – 28.2% 93 457 0.1% 96 82
117 Porsche 911 28 0.1% + 3.7% 119 160 0.0% 124 106
118 Mazda3 27 0.1% – 57.8% 110 283 0.1% 115 80
119 Mercedes GLE 27 0.1% – 20.6% 109 283 0.1% 116 95
120 Subaru Forester 26 0.1% – 21.2% 112 289 0.1% 114 73
121 Suzuki Jimny 26 0.1% + 13.0% 139 128 0.0% 143 108
122 Zeekr 7X 25 0.1% new  – 25 0.0% 188  –
123 Hyundai Ioniq 5 23 0.0% + 2200.0% 161 95 0.0% 158 143
124 Mercedes EQS 23 0.0% + 360.0% 142 128 0.0% 142 139
125 MG Maxus 9 23 0.0% – 25.8% 125 159 0.0% 125 86
126 Changan Deepal E07 21 0.0% new 123 203 0.0% 118  –
127 BMW X4 20 0.0% – 25.9% 126 313 0.1% 113 101
128 Volvo XC60 19 0.0% – 47.2% 157 167 0.0% 122 96
129 MG Maxus 7 18 0.0% new 159 188 0.0% 119 162
130 Porsche Taycan 18 0.0% – 14.3% 132 138 0.0% 136 111
131 BMW i5 17 0.0% + 70.0% 114 168 0.0% 121 132
132 BMW 7 Series 16 0.0% + 77.8% 138 158 0.0% 126 114
133 Audi A5 14 0.0% – 22.2% 117 154 0.0% 130 104
134 BMW i7 13 0.0% + 116.7% 135 70 0.0% 163 148
135 Lexus NX 13 0.0% + 62.5% 127 133 0.0% 138 121
136 Volvo V60 13 0.0% + 44.4% 134 128 0.0% 144 129
137 Volvo XC90 13 0.0% + 30.0% 124 129 0.0% 141 127
138 BMW X7 12 0.0% – 29.4% 158 121 0.0% 145 113
139 Lexus RX 12 0.0% – 25.0% 141 110 0.0% 151 118
140 Porsche Panamera 12 0.0% + 0.0% 140 152 0.0% 132 123
141 Suzuki XL7 12 0.0% – 61.3% 116 237 0.1% 117 89
142 BMW 4 Series Convertible 10 0.0% – 66.7% 151 111 0.0% 150 109
143 BMW 4 Series Coupe 10 0.0% – 66.7%  – 95 0.0% 157 102
144 Mazda CX-8 10 0.0% – 75.0% 128 157 0.0% 129 90
145 Mercedes S-Class 10 0.0% + 0.0% 145 109 0.0% 152 115
146 Wuling Air EV 10 0.0% new 121 45 0.0% 170  –
147 Audi TT 9 0.0% – 59.1% 149 102 0.0% 155 125
148 BMW X6 9 0.0% – 47.1% 133 130 0.0% 139 112
149 Hyundai Grand Starex 9 0.0% – 87.3% 170 157 0.0% 128 55
150 Mercedes G-Class 9 0.0% – 25.0% 129 95 0.0% 159 133
151 Mercedes V-Class 9 0.0% + 125.0% 154 114 0.0% 149 144
152 Subaru XV 9 0.0% – 40.0% 137 152 0.0% 133 119
153 BMW i4 8 0.0% + 14.3% 147 104 0.0% 154 131
154 Hyundai Creta 8 0.0% – 42.9% 144 115 0.0% 147 98
155 Mazda BT-50 8 0.0% – 81.8% 162 115 0.0% 148 84
156 Porsche Macan 7 0.0% – 58.8% 122 161 0.0% 123 124
157 Audi Q5 6 0.0% + 20.0% 168 72 0.0% 161 146
158 BMW XM 6 0.0% – 33.3% 146 69 0.0% 164 140
159 BMW Z4 6 0.0% – 45.5% 164 54 0.0% 169 137
160 Honda WR-V 6 0.0% – 94.7% 156 454 0.1% 97 52
161 Leapmotor C10 6 0.0% new 166 66 0.0% 166  –
162 Mazda MX-5 6 0.0% + 100.0%  – 26 0.0% 183 166
163 Mercedes GLS 6 0.0% + 200.0% 169 61 0.0% 167 134
164 MG Cyberster 6 0.0% new 143 136 0.0% 137 152
165 Nissan GT-R 6 0.0% + 100.0%  – 31 0.0% 180 172
166 Toyota Gr 86 6 0.0% n/a 152 56 0.0% 168  –
167 Volvo S60 6 0.0% – 45.5% 155 69 0.0% 165 141
168 Audi Q3 5 0.0% – 16.7% 148 95 0.0% 156 138
169 Kia Sorento 5 0.0% – 68.8% 136 107 0.0% 153 142
170 Volvo S90 5 0.0% – 16.7% 171 38 0.0% 175 149
171 Audi Q7 4 0.0% + 300.0%  – 15 0.0% 202 174
172 Audi Q8 e-tron 4 0.0% n/a 185 19 0.0% 196 157
173 Ford Mustang 4 0.0% + 300.0% 176 32 0.0% 179 165
174 Land Rover Defender 4 0.0% + 0.0% 178 35 0.0% 177 163
175 Lexus IS 4 0.0% + 300.0% 186 13 0.0% 207 170
176 Suzuki Ertiga 4 0.0% – 66.7% 163 586 0.1% 87 110
177 Toyota C-HR 4 0.0% + 100.0% 180 22 0.0% 192 168
178 Bentley Flying Spur 3 0.0% – 25.0%  – 25 0.0% 186 156
179 Honda BR-V 3 0.0% – 76.9% 165 76 0.0% 160 94
180 Kia EV9 3 0.0% – 72.7% 172 21 0.0% 193 154
181 Lexus ES 3 0.0% – 40.0% 173 21 0.0% 194 160
182 Neta X 3 0.0% n/a 150 827 0.2% 77 54
183 Volvo EX90 3 0.0% new 160 26 0.0% 185  –
184 Audi A4 2 0.0% + 0.0% 177 26 0.0% 182 155
185 Audi e-tron GT 2 0.0% + 100.0%  – 9 0.0% 211 191
186 Audi Q8 2 0.0% – 50.0% 174 42 0.0% 171 145
187 Bentley Continental GT 2 0.0% n/a  – 9 0.0% 212 198
188 BMW 6 Series Gran Turismo 2 0.0% – 90.5% 167 72 0.0% 162 105
189 LandRover Range Rover 2 0.0% – 50.0% 183 38 0.0% 174 164
190 Lexus LBX 2 0.0% – 71.4%  – 24 0.0% 189 180
191 Lotus Emeya 2 0.0% new  – 17 0.0% 200  –
192 Maserati Grecale 2 0.0% – 60.0% 179 24 0.0% 190 178
193 Peugeot 2008 2 0.0% – 75.0% 191 30 0.0% 181 130
194 Range Rover Velar 2 0.0% n/a 182 9 0.0% 213  –
195 VOLT City EV For-Four 2 0.0% + 100.0%  – 14 0.0% 204 158
196 VOLT City EV For-Two 2 0.0% + 100.0%  – 14 0.0% 205 159
197 Aston Martin V8 Vantage 1 0.0% n/a 195 5 0.0% 218 206
198 Bentley Bentayga 1 0.0% – 66.7% 192 16 0.0% 201 167
199 BMW iX2 1 0.0% – 50.0% 175 39 0.0% 173 161
200 Changan Deepal Hunter K50 1 0.0% new 187 6 0.0% 217  –
201 Hyundai Ioniq 6 1 0.0% n/a 184 23 0.0% 191 188
202 Lexus UX 1 0.0% + 0.0% 181 15 0.0% 203 176
203 Mitsubishi Outlander 1 0.0% – 50.0%  – 10 0.0% 209 147
204 Peugeot 3008 1 0.0% – 83.3% 190 26 0.0% 184 135
205 Peugeot 408 1 0.0% n/a  – 37 0.0% 176 169
206 Subaru WRX 1 0.0% + 0.0%  – 9 0.0% 215 194

Source: Manufacturers



Comments

Popular posts from this blog

Media post: How to Deal with the Aftermath of a Car Accident

Japan September 2025: Subaru (+22%), Suzuki (+7.3%) defy negative market (-2.4%)

Media post: Your Vehicle Needs More Than An Oil Change to Keep Running All Year