Cyprus January 2026: BYD breaks share record, places Atto 3 at #3 in devastated market (-17.4%)

The BYD Atto 3 ranks #3 in Cyprus in January.

Data by our local partners SEMO Cyprus and INNOSOFT show a Cypriot market sinking -17.4% year-on-year in January to just 1,293 units. Kia (-25.4%) returns to the top spot it held over the Full Year 2025 with a dominant 14.5% share, and despite falling faster than the market. Toyota (-4.3%) follows ahead of Volkswagen (-9.9%) and Mercedes (-6.6%), all of them gaining share year-on-year. BMW (-36.4%) suffers from a particularly high year-ago result when it surged to #2 overall. Newcomer BYD is up to a record 6.7% share but drops one spot on December to #7. 

Model-wise, the Kia Sportage (-21.1%) and Stonic (-24.7%) are on top like over the Full Year 2025, only with rankings exchanged. Now that we have access to actual monthly results (and not Top 30 YTD), we logically see some BYD models appear. The Atto 3 ranks at a fantastic third place, the Sealion 7 at #16 and the Dolphin Surf at #21. Toyota completes the Top 5 with the Yaris at #4 and the C-HR at #5. Notice also the VW Tiguan repeating at #7 vs. #22 in 2025, the Mercedes GLA up to #15 and the Renault 5 at #30.

Previous post: Cyprus Full Year 2025: Kia Stonic and Sportage dominate again, Top 16 all SUVs

One year ago: Cyprus January 2025: BMW surges to 2nd place

Full January 2026 Top 32 All brands and Top 30 models below.

Cyprus January 2026 – brands:

Pos Brand Jan-26 % /24 Dec
1 Kia 188 14.5% – 25.4% 5
2 Toyota 110 8.5% – 4.3% 3
3 Volkswagen 109 8.4% – 9.9% 2
4 Mercedes 99 7.7% – 6.6% 11
5 BMW 96 7.4% – 36.4% 18
6 Nissan 89 6.9% – 14.4% 4
7 BYD 87 6.7% new 6
8 Hyundai 74 5.7% – 27.5% 1
9 Renault 63 4.9% – 27.6% 17
10 Audi 48 3.7% – 12.7% 10
11 Dacia 36 2.8% + 5.9% 7
12 Jeep 34 2.6% + 25.9% 14
13 Ford 32 2.5% – 23.8% 9
14 Porsche 27 2.1% – 28.9% 15
15 Volvo 26 2.0% – 53.6% 12
16 Skoda 21 1.6% – 25.0% 8
17 Lexus 21 1.6% – 8.7% 19
18 Land Rover 21 1.6% – 51.2% 26
19 Mini 15 1.2% – 78.6% 21
20 Cupra 14 1.1% + 133.3% 16
21 MG 14 1.1% + 1300.0% 23
22 Peugeot 10 0.8% – 9.1% 13
23 Citroen 9 0.7% + 800.0% 25
24 Ssangyong 9 0.7% – 10.0% 29
25 Honda 7 0.5% – 53.3% 22
26 Suzuki 6 0.5% + 50.0% 20
27 Mazda 6 0.5% – 53.8% 27
28 Alfa Romeo 6 0.5% + 200.0% 30
29 Opel 5 0.4% + 400.0% 28
30 Maserati 5 0.4% + 150.0% 31
31 Seat 3 0.2% – 92.1% 24
32 Bentley 3 0.2% + 0.0%  –

Cyprus January 2026 – models:

Pos Model Jan-25 % /24 Dec
1 Kia Sportage 71 5.5% – 21.1% 3
2 Kia Stonic 55 4.3% – 24.7% n/a
3 BYD Atto 3 44 3.4% new n/a
4 Toyota Yaris 39 3.0% n/a n/a
5 Toyota C-HR 37 2.9% + 15.6% n/a
6 Nissan Qashqai 36 2.8% + 5.9% 5
7 VW Tiguan 32 2.5% n/a 7
8 Hyundai Kona 31 2.4% – 44.6% 2
9 Jeep Avenger 27 2.1% + 42.1% n/a
10 BMW X1 26 2.0% – 62.3% n/a
11 Kia Xceed 26 2.0% – 56.7% n/a
12 Nissan Juke 25 1.9% – 51.9% 6
13 VW T-Cross 25 1.9% – 32.4% n/a
14 VW T-Roc 25 1.9% – 51.9% 1
15 Mercedes GLA 22 1.7% n/a n/a
16 BYD Sealion 7 20 1.5% new n/a
17 Mercedes GLC 20 1.5% + 0.0% n/a
18 Renault Arkana 19 1.5% – 74.0% n/a
19 Renault Captur 19 1.5% n/a n/a
20 Kia Picanto 18 1.4% + 12.5% n/a
21 BYD Dolphin Surf 15 1.2% new n/a
22 Ford Transit Custom 15 1.2% new n/a
23 Toyota Aygo X 15 1.2% n/a n/a
24 Hyundai Tucson 14 1.1% – 58.8% n/a
25 Lexus LBX 14 1.1% n/a n/a
26 Nissan Ariya 14 1.1% n/a n/a
27 Nissan X-Trail 14 1.1% n/a n/a
28 Dacia Duster 13 1.0% n/a 10
29 Hyundai i20 12 0.9% n/a n/a
30 Renault 5 12 0.9% new n/a
31 Volvo XC40 12 0.9% – 62.5% 11
32 VW Taigo 12 0.9% – 20.0% n/a

Source: SEMO Cyprus and INNOSOFT



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